Understanding Category Trends in the Age of the Consumer

By January 18, 2018 Uncategorized No Comments

In this Ipsos webinar, Emily Sobol discusses the opportunities and challenges around tracking trends in the age of the consumer, and how our Trend Radar capability leverages search, social and behavioral data to help shed light on the category-specific trends essential to mapping success. Learn how we validated key consumer trends and qualitative insights in the CPG and automotive categories as well.

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